Barefoot Businesswomen's Marketing

Why can marketing feel so hard for creative, compassionate women in service based business?

There’s a tension - wanting to create the life you envision with your business, but knowing that authentic clarity takes time. The growing pains of gaining wings for your business takes such fortutude to learn, experiement, pivot, and try, try, try again …

What if developing these skills and putting them into practice with support along the way could actually speed up that clarity and therefore the whole journey?

I keep having conversations with talented, thoughtful women who are doing meaningful work but struggling to communicate it in a way that feels authentic. They understand concepts like niching and ideal client work - they know it's valuable - but they're tired of not being able to easily put that into action in their own business.

What if marketing could feel like an extension of the joy you find in your work rather than this separate, uncomfortable thing you have to do?

I dream of working with wonderful clients who light me up - and having enough of them that financial stress becomes a thing of the past. Where the work doesn't feel like work because it's actually my favorite thing to do.

Maybe that resonates with you too?